APA Style

Kotler, Philip, Ang, Swee Hoon, Armstrong, Gary, Leong, Siew Meng, Tan, Chin Tiong, Hon-Ming, Oliver Yau. (2009). PRINCIPLES OF MARKETING: A GLOBAL PERSPECTIVE . Singapore: Prentice Hall.

Chicago Style

Kotler, Philip, Ang, Swee Hoon, Armstrong, Gary, Leong, Siew Meng, Tan, Chin Tiong, Hon-Ming, Oliver Yau. PRINCIPLES OF MARKETING: A GLOBAL PERSPECTIVE. Singapore: Prentice Hall, 2009. Text.

MLA Style

Kotler, Philip, Ang, Swee Hoon, Armstrong, Gary, Leong, Siew Meng, Tan, Chin Tiong, Hon-Ming, Oliver Yau. PRINCIPLES OF MARKETING: A GLOBAL PERSPECTIVE. Singapore: Prentice Hall, 2009. Text.

Turabian Style

Kotler, Philip, Ang, Swee Hoon, Armstrong, Gary, Leong, Siew Meng, Tan, Chin Tiong, Hon-Ming, Oliver Yau. PRINCIPLES OF MARKETING: A GLOBAL PERSPECTIVE. Singapore: Prentice Hall, 2009. Print.