APA Style
Rapp, Stan ., Collins, Thomas L. (1987).
MaxiMarketing; THE NEW DIRECTION IN ADVERTISING, PROMOTION, AND MARKETING STRATEGY .
New York:
McGraw-Hill Book Company. Inc..
Chicago Style
Rapp, Stan ., Collins, Thomas L.
MaxiMarketing; THE NEW DIRECTION IN ADVERTISING, PROMOTION, AND MARKETING STRATEGY.
New York:
McGraw-Hill Book Company. Inc.,
1987.
Text.
MLA Style
Rapp, Stan ., Collins, Thomas L.
MaxiMarketing; THE NEW DIRECTION IN ADVERTISING, PROMOTION, AND MARKETING STRATEGY.
New York:
McGraw-Hill Book Company. Inc.,
1987.
Text.
Turabian Style
Rapp, Stan ., Collins, Thomas L.
MaxiMarketing; THE NEW DIRECTION IN ADVERTISING, PROMOTION, AND MARKETING STRATEGY.
New York:
McGraw-Hill Book Company. Inc.,
1987.
Print.