APA Style

Burns, Alvin C., Bush, Ronald F. (1998). Marketing Research, SECOND EDITION (2nd). New Jersey: Prentice Hall.

Chicago Style

Burns, Alvin C., Bush, Ronald F. Marketing Research, SECOND EDITION. 2nd New Jersey: Prentice Hall, 1998. Text.

MLA Style

Burns, Alvin C., Bush, Ronald F. Marketing Research, SECOND EDITION. 2nd New Jersey: Prentice Hall, 1998. Text.

Turabian Style

Burns, Alvin C., Bush, Ronald F. Marketing Research, SECOND EDITION. 2nd New Jersey: Prentice Hall, 1998. Print.