APA Style
      Batson, John E, Hoffman, K. Douglas. (2011).
    Services Marketing, 4th edition International Edition (4).
    London:
  College division South - Western Publishing.
  
Chicago Style
      Batson, John E, Hoffman, K. Douglas.
    Services Marketing, 4th edition International Edition.
    4
    London:
  College division South - Western Publishing,
  2011.
  Text.
  
MLA Style
      Batson, John E, Hoffman, K. Douglas.
    Services Marketing, 4th edition International Edition.
    4
    London:
  College division South - Western Publishing,
  2011.
  Text.
  
Turabian Style
      Batson, John E, Hoffman, K. Douglas.
    Services Marketing, 4th edition International Edition.
    4 
    London:
  College division South - Western Publishing,
  2011.
  Print.