APA Style

Batson, John E, Hoffman, K. Douglas. (2011). Services Marketing, 4th edition International Edition (4). London: College division South - Western Publishing.

Chicago Style

Batson, John E, Hoffman, K. Douglas. Services Marketing, 4th edition International Edition. 4 London: College division South - Western Publishing, 2011. Text.

MLA Style

Batson, John E, Hoffman, K. Douglas. Services Marketing, 4th edition International Edition. 4 London: College division South - Western Publishing, 2011. Text.

Turabian Style

Batson, John E, Hoffman, K. Douglas. Services Marketing, 4th edition International Edition. 4 London: College division South - Western Publishing, 2011. Print.