APA Style
McCarthy, E. Jerome. (1978).
BASIC MARKETING, SIXTH EDITION (6).
Homewood, Illinois:
Richard D. Irwin, Inc.
Chicago Style
McCarthy, E. Jerome.
BASIC MARKETING, SIXTH EDITION.
6
Homewood, Illinois:
Richard D. Irwin, Inc,
1978.
Text.
MLA Style
McCarthy, E. Jerome.
BASIC MARKETING, SIXTH EDITION.
6
Homewood, Illinois:
Richard D. Irwin, Inc,
1978.
Text.
Turabian Style
McCarthy, E. Jerome.
BASIC MARKETING, SIXTH EDITION.
6
Homewood, Illinois:
Richard D. Irwin, Inc,
1978.
Print.