APA Style
Keegan, Warren J.. (1989).
GLOBAL MARKETING MANAGEMENT, FOURTH EDITION (4).
Englewood Cliffs:
Prentice Hall.
Chicago Style
Keegan, Warren J..
GLOBAL MARKETING MANAGEMENT, FOURTH EDITION.
4
Englewood Cliffs:
Prentice Hall,
1989.
Text.
MLA Style
Keegan, Warren J..
GLOBAL MARKETING MANAGEMENT, FOURTH EDITION.
4
Englewood Cliffs:
Prentice Hall,
1989.
Text.
Turabian Style
Keegan, Warren J..
GLOBAL MARKETING MANAGEMENT, FOURTH EDITION.
4
Englewood Cliffs:
Prentice Hall,
1989.
Print.