Mobility in Germany is embracing market changes like never before. Megatrends, notably, digitalization, urbanization and sustainable thinking are driving Germany’s mobility transformation such th…
Organisational buying is the purchase of goods and/ or services, by one or more individuals acting on behalf of the buyer firm, after a formal or informal consideration of purchase alternatives, an…
This book on business psychology—particularly organizational leadership—crosses industries, continents, and business environments: it includes 45 précis on emerging theories of leadership; eth…
This book discusses dignity in the organizational context. Combining diverse theoretical and methodological approaches, as well as empirical studies, this book examines the concept of dignity betwe…
Breaking down barriers, creating transparency in digital communication and effectively targeting different audiences is critical to today’s successful organisations. Establishing a Corporate News…
Fierce competition, globalisation and the permanent liberalisation of markets have changed the face of supply chains and operations drastically. Companies, which want to survive in a hostile enviro…
This book contains the proceedings of the 10th International Conference on Logistics, Informatics and Service Sciences (LISS 2020), which is co-organized by Beijing Jiaotong University, Budapest Un…
This textbook presents a comprehensive analysis of organizational behavior in sport organizations from a practitioner's perspective. It covers issues related to managing employees and work teams as…
The purpose of this book is to study the association of corporate environmental responsibility (CER) with financial performance, capital structure, innovative activities, corporate risk, working ca…
This book covers cross-border strategies to understand and profit from intellectual property. It starts with a basic overview of IP before focusing specifically on international business contexts. …
This book presents healthcare logistics solutions that have been successfully implemented at a variety of healthcare facilities. In each case, a major challenge is presented, along with the solutio…
This professional guidebook highlights brand development and management for cities, regions, countries, and destinations. It presents a unique collection of expert interviews, combined with latest …
Branding is an increasingly important part of business strategy for all types of businesses, including start-ups, SMEs, NGOs, and large corporations. This textbook provides an introduction to brand…
This textbook teaches the basic concepts and methods of project management but also explains how to convert them to useful results in practice. Project management offers a promising working area fo…
This book assesses the strategy challenges faced by executives in formulating strategy and driving execution. The authors present seven inhibitors of strategy effectiveness in companies large and s…
“This stimulating collection tackles the question that is uppermost in most of humanity's minds and hearts right now. The novel debating approach that is taken generates a rich understanding of t…
This book presents scheduling with a medium- and short-term focus, which makes it possible to capitalize on fleeting market opportunities while simultaneously working to reconcile economic and envi…
Write automated unit tests for the ABAP language. This book teaches programmers using simple examples and metaphors and explains the underlying concepts of writing effective automated unit tests. M…
Leaders of tech organizations have to regularly adapt their strategies in an ever-changing market. Creating a culture that understands and supports both the technical and the nontechnical is a refi…
Large infrastructure projects generally involve multiple stakeholders such as government parties, local communities, and private organizations. New projects can create tensions between different st…
This book explores the relevance of new sources, dimensions, and characteristics of knowledge for supporting creative and cultural organizations and initiatives. Special emphasis is placed on cu…
In this engaging, insightful, and inspiring narrative, Hermann Simon, the world-renowned management thinker, consultant, pricing expert, entrepreneur, and leading authority on the “hidden champio…
This textbook introduces readers to digital business from a management standpoint. It provides an overview of the foundations of digital business with basics, activities and success factors, and an…
This book analyses the factors that influence the development and implementation of Health Technology Assessment (HTA) from multiple perspectives. It investigates the development of HTA activities …
Global cities are facing an almost unprecedented challenge of change. As they re-emerge from the Covid 19 pandemic and get ready to face climate change and other, potentially existential threats, t…
The second edition of this professional guide presents an extended overview of the German family enterprise landscape including its structure and industry distribution. Its goal is to provide a det…