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PENGARUH ATRIBUT PRODUK DEODORAN REXONA TERHADAP SIKAP KONSUMEN DALAM MEMUTUS…
Suratina, Suratina

Penelitian ini bertujuan untuk mengetahui pengaruh atribut produk deodoran Rexona terhadap sikap konsumen dalam memutuskan pembelian. Instrumen utama yang digunakan dalam penelitian ini adalah kues…

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xvii, 91 hlm.; tab.; 29 cm.
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T445772009
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