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ANALISIS PENGARUH BRAND IMAGE DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN KONSUM…
Saputra, Kelvin

This study aims to determine whether Brand Image and promotion affect the purchase decision of Apple Iphone Smartphone in Palembang. The research method used is quantitative method. The Data used i…

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xviii, 67 hlm.; ilus.;29 cm
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T1386262023
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