ANALISIS PENGARUH EKUITAS MEREK (BRAND EQUITY) TERHADAP KEPUTUSAN PEMBELIAN K…
This study aims to determine how the influence of the dimensions of brand aeareness, perceived quality, association brand and brand loyalty on consumer purchasing decisions on Yamaha motorcycle pro…
- Edition
- -
- ISBN/ISSN
- -
- Collation
- xvi, 84 hlm.; ilus.; 29 cm
- Series Title
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- Call Number
- T844952022
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Found 1 from your keywords: Author : "Sanjaya, Rama"
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