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PENGARUH BAURAN PEMASARAN JASA TERHADAP KEPUTUSAN NASABAH MENABUNG DI BANK BN…
Pratama, Fahmi

Penelitian ini bertujuan untuk mengetahui pengaruh bauran pemasaran jasa yang terdiri dari produk, harga, tempat, promosi, orang, proses dan bukti fisik terhadap keputusan nasabah untuk menabung di…

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xviii, 89 hlm.; tab.; 29 cm.
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T476732014
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