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PERAN BODY IMAGE TERHADAP IMPULSIVE BUYING PRODUK SKINCARE PADA PEREMPUAN GEN…
Kalit, Vania Christosye

This study aims to determine the role of body image in impulsive buying of skincare products among Generation Z women. The hypothesis proposed is that body image plays a role in impulsive buying of…

Edition
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ISBN/ISSN
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xvi, 109 hlm.; ilus.; tab, 29 cm
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Call Number
T1806252025

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