cover
Principles of Advertising & IMC, Second Edition
Duncan, Tom

Edition
2
ISBN/ISSN
978-007-127462-3
Collation
vii, 774p.;Ill.;27cm
Series Title
-
Call Number
659,1 Dun p

Edition
2
ISBN/ISSN
978-007-127462-3
Collation
vii, 774p.;Ill.;27cm
Series Title
-
Call Number
659,1 Dun p
cover
Principles of Advertising & IMC
Duncan, Tom

-

Edition
-
ISBN/ISSN
0-07-111118-2
Collation
vii, 774p.;Ill.;27cm
Series Title
McGraw-Hill/Irwin series in Marketing
Call Number
659.1 Dun p

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